About

My Story

As a kid growing up in Nebraska, I read a lot of books. Mainly in the summer when the heat was oppressive or in the cold of winter. Days so cold that the streets froze but you still thought riding a bike to school would be a good idea. It wasn’t. In those books about far away places were palm tree covered islands, people traveling on jets and adventures rife with danger and romance.

My life hasn’t followed those stories exactly but i have been very lucky to have lived in several different states, surfed at a variety of tropical islands and even study abroad during my university years. My favorites have probably been South Africa, Indonesia and New Zealand. I normally don’t get to fly on private jets to get there. That was a lucky coincidence to pitch Hyundai Motors our design and development skills at an earlier agency.

My design career started when i was building websites for my photography portfolio. Taking flash, dreamweaver and photoshop courses, i was hooked. While i pursued photography a while longer, i eventually started getting design work and was hired by an interactive company in SF called SweetRush.

Back to that agency work, i would routinely design creative concepts for companies like Verizon, Delta Dental, AAA and more. It was high energy, fast paced creative concepting. Sometimes you’d hit a super creative pitch out of the park and our development team was so good they could build almost anything we could dream up. When that had ran it’s course, i found my true design home in the software product field.

Joining MobileIron was my start into SaaS land and i thrived on being able to create and improve a product over time by working with PMs, ENG and Customers to define what they needed and how it needed to work. Overtime i moved on to one of our competitors VMware and helped build and manage many enterprise offerings including data visualization, automation, AI and device management tools.

Currently i’m in charge of a very talented team that is bring a new design system to market that multiple products will align and build from. This has been an incredibly rewarding project which blends my love of efficient lean design use to solve product challenges.

The SF Bay Area is my home and when i’m not supporting the design of enterprise software, I may be surfing, biking or making things. I’d love to chat more about design or related opportunities.

Current Role

Director of UX, Design Systems - Omnissa Inc. (Formerly VMware)

Skills

Design Systems | Visual & UX Design | DEX | Data Visualization | Endpoint Management | Automation | Generative AI | Information Architecture | Content Design | A11Y | Career Development | Mentoring | OKR’s

Toolset

Figma | Adobe | Sketch | Miro | Pendo | Supernova | Jira | Confluence | Workboard

Contact Information

jason@jasonbedient.com

PH: 415.672.2831